As Who What Wear’s shopping editor, it’s fair to say I have an embarrassingly in-depth knowledge of the current collections of both high street and designer brands—yup, I can’t remember anything from my degree, but I can tell you where to find the perfect white tee (it’s Arket, if you’re wondering). Useful for a pub quiz? Not so much. Helpful for my job? Absolutely! With this in mind, it’s not often that I see something that genuinely stops me in my tracks, and even more unusual for it to be an item from the high street. But this season something came along that blew everything else out the water. The piece in question? A jacket from John Lewis & Partners. For summer 2020 this Great British high street institution&...
I always love the idea of a flamboyant sun hat for a holiday, except, in reality, it involves either having to pack it into a suitcase and ruin its shape forever or keep it in pristine condition by wearing it to Gatwick airport at 4 a.m. Neither is ideal. This year, we’re all dressing like we’re going on holiday in the park, so wearing an OTT sun hat is much more appealing when you don’t have the packing problem to contend with. Thanks to Jacquemus, over the past few years there has been a trend for XL straw boaters, and you’ll find plenty of dramatic sun hats that are so large they double as an umbrella. Ribbons are an added detail that gives a Riviera feel to any straw hat. This summer we’re also seeing the revival of bucket hats you would have wo...
At Who What Wear, we know just how much you, our readers, love to hear about the latest and greatest trends, easy styling solutions and the best of the best on the high street. That’s why we’ve partnered with Gap, one of our forever go-to destinations for effortless style, to bring you The Fashion Forecast—a new series dedicated to solving your everyday sartorial needs and wants, as well as getting a grip on emerging trends with the help of some of the coolest influencers around. This week, we hear from Zeena Shah on how best to bring colour into your summer wardrobe. I have always been drawn to colour in all areas of my life, and I get so excited when I can share my love for it. I’m a textile designer by training so, for me, colour has always played a huge part in my work and seeped into ...
Shopping for swimwear in 2020 might not have quite the same wanderlust appeal as it would on a normal year of jet-setting, however, after talking to various friends and colleagues it seems as though our appetite for spending on winning swimmers hasn’t totally disappeared during the lockdown. So, whether you’re lucky enough to have your own garden at home or just happy to head to a nearby park, we can all get in the holiday spirit this summer by donning our favourite swimsuit and soaking up some rays staycation-style (with plenty of SPF, obvs). But alas, this isn’t quite the French Riviera, so we can’t just pad around in our bikinis all day, however, over the last few weeks, I’ve seen so many stylish individuals on ...
Love dresses? Then you’ve come to the right place. We’re always here for you to document the biggest dress trends and since last summer we noticed that the favourites tended to be of the polka dot variety. Then for this year’s spring/summer collections, polka dots were even bigger news and were featured in an array of different styles—whether oversized or backed by bold colours, summer 2020 is when the polka dot really takes centre stage. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back their fair share of Internet revenue.
However, a few weeks ago, a Charlotte Tilbury parcel turned up at my door. I had a pencil in my diary for a Zoom webinar to celebrate a new launch from the brand the week after, but at the time, I had no idea what the product was set to be. The product, it turned out, was Charlotte’s Magic Cream Light (£75). That’s right, people. She heard us. A Magic Cream alternative for oily skinned guys and gals that delivers skin-perfecting radiance but with a matte, natural-looking finish is finally here. And for the last few weeks, I’ve been giving it a go. Unlike the serum, Magic Cream Light is very much a heavy-duty moisturiser. It’s formulated with vitamin E, SPF20, anti-blue-light technology and the brand’s patented peptide-based smoothing and perfecting ingredient, Replexium. On top o...
When you see a Neighbourhood Botanicals product, you won’t forget it quickly—the glass bottles double as ornaments for your bedside table or bathroom display, as each product has a special illustration as a label that looks like it should be blown up as a wall print. But the brand is much more than Instagrammable packaging—founder Micaela Nisbet works on the formulations from her small lab in Leyton in East London. Her motto is “pure skincare rock’n’roll”, and she strives towards sustainable and ethical practices in all aspects of the business. The range is vegan and cruelty-free and all the packaging is recyclable—”there’s no animal testing, no big-pharma, no crazy markups, and no unnecessary ingredients.” You Deserve to Make Money ...
Summer 2019 couldn’t get enough of teeny-tiny, ’90s-inspired shades, but for summer 2020, we’re all about the oversize sunglasses look. I don’t know about you, but I am so glad for the shift in fashion, because unlike Matrix shades, big sunglasses suit every face shape, and they add a touch of ’50s glamour to your casual park looks. The world of fashion trends loves to play with extremes — whether that be fabrics choices (sweet floral organza versus edgy black leather), or favoured palettes (bold neon greens versus muted neutrals). Even when you think about handbag trends, we went from Jacquemus’s viral micro bags to oversize totes that will have you searching for your keys for hours. When it comes to sunglasses, we’re pleased for the change in pac...
In partnership with the British Fashion Council and Bags of Ethics, Boots has launched reusable face masks designed by six top British fashion designers. Mulberry, RIXO, Halpern, Julien Macdonald, Liam Hodges, and RAEBURN have all designed a face covering with a unique pattern in their personal style, which will be sold in a pack of three (each pack also comes with two protective pouches) for £15 available at Boots.com. One-hundred percent of net profits from the Great British Designer Reusable Face Coverings sales will be split among three charities: NHS Charities Together, BFC Foundation Fashion Fund for the COVID Crisis, and Wings of Hope Children’s Charity. Each face covering is made with two breathable layers of certified-organic cotton sateen as well as bio-enzyme washed fabric...
Every month, Londoner turned Parisienne Marissa Cox of Rue Rodier will bring you her pearls of Parisian fashion wisdom and beauty tips straight from the French capital. A writer, photographer and influencer, we turn to the oh-so-chic Marissa on a regular basis for a truly unique take on her adopted country’s signature style. Whether we’re looking to her décor decisions, handbag purchases or chic hotel choices, we can all agree that looking un petit peu plus Français could never be a bad thing… I’m finally back home in Paris, after spending two and a half months at my mum’s in the UK for lockdown. Following a week of settling into my new apartment – I moved six days before we went into quarantine – and being reunited with my wardrobe (a cause for celebration in itself), I’m becoming accusto...
Over the last few months, everyone has developed different attitudes to social-distancing dressing. Whether you’ve become a comfy co-ord convert, a legging devotee or someone who is militant about staying smart to keep a routine in place, clothing has played an unexpectedly important role in the way we approach our working weeks. As someone who loves to dress up for work, my approach has been to try and put on something that I feel good in every day, even if it’s just a super-simple ensemble. My general approach has been comfy minimalism with the odd splash of colour or playful detailing. This has meant I have rarely worn jeans (too constricting) and have enjoyed digging out some previously neglected dresses, alo...
When it comes to our wardrobes, there are a few key items that tend to get all the limelight. Dresses, for example, are earmarked for life’s most special occasions, and each season, their trends are dissected, analysed and beloved by the masses. Sarah Jessica Parker built an entire career out of an affinity for shoes, not only playing a character who was obsessed with the item but also subsequently parlaying that into a footwear brand of her own. Handbags arguably garner the most hype. After all, who remembers the countless articles that arose after Kylie Jenner gave the world a glimpse into her bag closet? Though today, we’re here to talk about one of the more underrated wardrobe staples: skirts. Personally, I think the item doesn’t get nearly e...