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The Repairing Hair Masks That Will Give Your Strands Some TLC

As someone who has extremely fine hair that is also very long and colour-treated, I struggle to keep it in good condition at the best of times. Right now though, as I’m about six weeks overdue for a cut and colour, my hair is crying out for some love. It’s scraggly, lifeless and the ends are dry and split. Sadly though, whereas many people turn to hydrating and repairing masks to help give their frazzled lengths some life, hair masks have always just made my hair greasy. While I have my skincare and makeup routine down to a fine art, when it comes to my hair, I have always struggled to know exactly what it needs. Every mask, oil or spray recommended to me just seemed to make my hair feel weighed-down and limp. Upon explaining to a hairdresser that I had finally adm...

I Asked Everyone I Trust for Their Bra Recs—Here’s What I Got

On one of my many recent wardrobe clean outs, it came to my attention that the only thing I truly need to buy at the moment is bras. In fact, I couldn’t even remember the last time I actually purchased one, and it occurred to me that I don’t even have a single favourite, because none of them seem to fit just right anymore. So, a week ago, I copy-and-pasted this exact text message to six of my friends, two colleagues and my older sister: “Hey! I need new bras so I’m writing a story on the brands and styles that people I trust recommend. Can you send me your favourites and why?” One of them never got back to me, but luckily, the rest of them over-achieved and here we are today. And what did I get out of my little mass text? Well, first I learned quite ...

Summer Is (Nearly) Here—These Are the Best Sun Creams for Every Occasion

The truth is making sure that you are applying the correct sun cream in the correct way is absolutely crucial in ensuring sun safety. “From March to October, UV levels are at their highest. I would recommend applying sunscreen to any exposed skin 15 minutes before you head outdoors,” advises consultant dermatologist Justine Kluk. “It is possible to burn, tan and sustain sun damage that increases your risks of skin cancer and premature ageing from just 15 minutes of casual sun exposure without the right protection.” And this is where the issue lies. In reality, very few people do apply sun cream correctly, and thus expose themselves to damage. “Many people make the mistake of thinking that their makeup contains SPF, so they don’t need to wear a separate sun protection product, but...

This Is How Instagram’s Coolest Minimalist Is Dressing in 2020

What key pieces make up your summer capsule? My summer capsule consists of vintage denim, casual T-shirts, statement tops and low-heel mules. I’m very casual! What’s your most versatile summer staple? For me, the most versatile summer staple has to be blue jeans. I find that it’s so easy to pair them with anything, from blazers to slip dresses. They just go with everything! Which brands do you always turn to for the warmer months? This season, I’m into Nanushka for fun summer pieces for the evening. For daytime, I like Totême for its basics. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the p...

3 Summer Prints That Will Never Go Out of Style

When it comes to making a new purchase, I always try to think about its potential for longevity. Will this item stand the test of time? Will I still like and want to wear it in a year? Two years? Five years?  In my time, there are many items I’ve added to cart that have subsequently failed that test and simply become ghosts of checkouts past. However, over the years, I’ve learned that there are three summer patterns that will never fail the timeless test, as summer after summer, I find myself gravitating toward polka dots, stripes and gingham.  From T-shirts to swimwear, summer dresses to shorts, these three patterns are so classic they can adorn any one of your favourite wardrobe items and give the piece an instantly classic feel. I’ve perso...

I Clean Out My Closet Twice a Month, But I Never Get Rid of These 8 Things

I’ve always been big on cleaning out my closet and decluttering my space in general, but as we recently discussed, I’ve been on even more of a kick lately due to the extensive amount of time I’ve been spending at home. However, sharing some of the items we have purged from our wardrobes actually got me thinking about those pieces which I rarely, if ever, give the boot—and why. I didn’t notice it at first, but once I made a list, it became painfully clear that among the eight categories you’re about to read about below, there’s actually one common theme: They always come back (or never go out of style in the first place). That’s right. While items such as belts and eveningwear may seem more or less relevant over time, when you do need them, the versions you already own ...

If Your Hair Is Prone to Knotting, These Detangling Products Are Sure to Help

If your hair is anything like mine, the chances are it is well overdue a cut. I have always had long hair (with the exception of a blip at age 13 when I wanted to look like Victoria Beckham and went for an inverted bob), and as far as my super-long hair goes, it’s always been relatively easy to manage. While my curly haired friends complained of frequent tangling and dryness, my fine, limp lengths had their faults, but tangling wasn’t really one of them. But then, around five years ago, years of bleach damage caught up with me, and my usually smooth hair started matting and knotting in ways I did not know possible. Suddenly, I was having to carry around hairbrushes in my handbag and adding leave-in conditioners and nourishing hair masks into my routine. And af...

This Is the Skincare Ingredient to Know About If You Have Pigmentation

Very rarely in the world of beauty does a new, game-changing ingredient come along. Sure, there are new technologies and patents being developed every single day, but as far as seriously efficacious, ingredient-led discoveries go, they’re few and far between. Before the likes of super-hydrating hyaluronic acid, glow-boosting alpha hydroxy acids and fine line–reducing retinol were discovered, I wonder what was worth writing about. However, it’s been a good few years now since any ingredient made waves in the skincare world, and I think we’re overdue a discovery. With that being said, over the past few months or so, one particular ingredient name has been popping up more frequently on ingredient lists and in conversations among experts. Tranexamic acid is heralded by experts and ed...

These Are the 18 Affordable Anti-Ageing Skincare Products That Actually Work

If you ask me, great skincare shouldn’t have to come with an eye-watering price tag. Unfortunately, when it comes to anti-ageing products, more affordable brands often get written off as ineffective because of their overuse of the phrase “anti-ageing” in their ads. And sure, while so many affordable products that claim to rewind the clock do little more than give your skin a hefty hit of moisture, there are many that do actually contain the rare ingredients older skin might genuinely benefit from. So to save you from having to try out every single budget anti-ageing product out there, keep scrolling for the affordable options that contain powerhouse ingredients. Oh, and they’re all under £27. You’re welcome. You Deserve to Make Money Even When you are looking for Dates Online. So we reimag...

Your Mascara Could Have Mites—Plus Other Reasons Makeup Expiry Dates Matter

It probably won’t surprise you, then, to hear that when it comes to makeup expiry dates, I take a similarly laissez-faire approach. As a beauty obsessive, the number of products in my stash means it’s nearly impossible to figure out when I first opened something, and, therefore, when it needs to be chucked. Of course, there are some products that I churn through and throw out regularly (mascaras and foundations are on my high rotation list), but there are others that have stuck around for longer than I’d care to think about. (Benefit Benetint, I’m looking at you.) But after a quick chat in the Who What Wear office, it turns out that even those with a limited amount of makeup products were still clueless when it came to expiry dates and whether they’re actually to be adhered to. I...

25 Oh-So-Comfy Buys You Will Not Regret Investing In

It is also clear that many of us, especially now since we’re spending a lot of time at home,  need a little more comfort in our lives. Luckily for us fashion lovers, there are plenty of brands that are expertly combining stylish design with oh-so cosy fabrics and fits. The result? Pieces that we would happily wear both on the sofa and on our daily walk in the park. Let’s call it the fashion equivalent to the Great British Bake Off: It has universal appeal, it’s low-effort, it’s feel-good, and it puts a smile on your face. So if you need a little sartorial comfort in your life, scroll down to shop the pieces that are guaranteed to give you that warm fuzzy feeling. You Deserve to Make Money Even When you are ...

Sorry, Beige—This Summer’s Most In-Demand Blazers Are All in This One Colour

From extremely tiny handbags to architectural heels and oversize straw hats, over the years, there have been many trends that could be traced back to Simon Porte Jacquemus. The buzzy designer is a favourite amongst celebrities and influencers alike, having managed to start trends which capture the attention of the fashion crowd globally.  And this summer is no different, as the designer can likely be credited for the style set’s current obsession with bright pink blazers and suits. Jacquemus debuted its spring/summer 2020 collection last year amongst the idyllic backdrop of a lavender field the south of France. During the show, models walked down a vibrant pink runway that stretched over the horizon and while there were, of course, many noteworthy looks debuted that day, one of ...