If your hair is anything like mine, the chances are it is well overdue a cut. I have always had long hair (with the exception of a blip at age 13 when I wanted to look like Victoria Beckham and went for an inverted bob), and as far as my super-long hair goes, it’s always been relatively easy to manage. While my curly haired friends complained of frequent tangling and dryness, my fine, limp lengths had their faults, but tangling wasn’t really one of them. But then, around five years ago, years of bleach damage caught up with me, and my usually smooth hair started matting and knotting in ways I did not know possible. Suddenly, I was having to carry around hairbrushes in my handbag and adding leave-in conditioners and nourishing hair masks into my routine. And af...
Very rarely in the world of beauty does a new, game-changing ingredient come along. Sure, there are new technologies and patents being developed every single day, but as far as seriously efficacious, ingredient-led discoveries go, they’re few and far between. Before the likes of super-hydrating hyaluronic acid, glow-boosting alpha hydroxy acids and fine line–reducing retinol were discovered, I wonder what was worth writing about. However, it’s been a good few years now since any ingredient made waves in the skincare world, and I think we’re overdue a discovery. With that being said, over the past few months or so, one particular ingredient name has been popping up more frequently on ingredient lists and in conversations among experts. Tranexamic acid is heralded by experts and ed...
If you ask me, great skincare shouldn’t have to come with an eye-watering price tag. Unfortunately, when it comes to anti-ageing products, more affordable brands often get written off as ineffective because of their overuse of the phrase “anti-ageing” in their ads. And sure, while so many affordable products that claim to rewind the clock do little more than give your skin a hefty hit of moisture, there are many that do actually contain the rare ingredients older skin might genuinely benefit from. So to save you from having to try out every single budget anti-ageing product out there, keep scrolling for the affordable options that contain powerhouse ingredients. Oh, and they’re all under £27. You’re welcome. You Deserve to Make Money Even When you are looking for Dates Online. So we reimag...
It probably won’t surprise you, then, to hear that when it comes to makeup expiry dates, I take a similarly laissez-faire approach. As a beauty obsessive, the number of products in my stash means it’s nearly impossible to figure out when I first opened something, and, therefore, when it needs to be chucked. Of course, there are some products that I churn through and throw out regularly (mascaras and foundations are on my high rotation list), but there are others that have stuck around for longer than I’d care to think about. (Benefit Benetint, I’m looking at you.) But after a quick chat in the Who What Wear office, it turns out that even those with a limited amount of makeup products were still clueless when it came to expiry dates and whether they’re actually to be adhered to. I...
It is also clear that many of us, especially now since we’re spending a lot of time at home, need a little more comfort in our lives. Luckily for us fashion lovers, there are plenty of brands that are expertly combining stylish design with oh-so cosy fabrics and fits. The result? Pieces that we would happily wear both on the sofa and on our daily walk in the park. Let’s call it the fashion equivalent to the Great British Bake Off: It has universal appeal, it’s low-effort, it’s feel-good, and it puts a smile on your face. So if you need a little sartorial comfort in your life, scroll down to shop the pieces that are guaranteed to give you that warm fuzzy feeling. You Deserve to Make Money Even When you are ...
From extremely tiny handbags to architectural heels and oversize straw hats, over the years, there have been many trends that could be traced back to Simon Porte Jacquemus. The buzzy designer is a favourite amongst celebrities and influencers alike, having managed to start trends which capture the attention of the fashion crowd globally. And this summer is no different, as the designer can likely be credited for the style set’s current obsession with bright pink blazers and suits. Jacquemus debuted its spring/summer 2020 collection last year amongst the idyllic backdrop of a lavender field the south of France. During the show, models walked down a vibrant pink runway that stretched over the horizon and while there were, of course, many noteworthy looks debuted that day, one of ...
I’m not sure about you, but I get a huge amount of joy from using certain beauty products. Whether it be a super nourishing, luxurious body cream or a red lipstick that perfectly cushions the lips, some products just have that special touch. It makes sense, therefore, that in times like these, I’m turning to such products more so than ever in a bid to lift my spirits. Similarly, with spending more time at home than I’m used to, I have also been finding ways to inject some joy into my surroundings. After several homeware orders, I’m actually starting to run out of space. So last week, as I perused my beauty shelves, I had a eureka moment. Instead of keeping all of my most beautiful, mood-lifting beauty products behind closed doors to experience one once or twice a week, ...
Some beauty products fill me with total, unadulterated joy. In fact, whenever I need a little boost in spirits, beauty is the first thing I turn to. And it sounds shallow, I know, but it really does work for me. When I start the day on a downer, there are very few things that can actually improve my mood. I mean, a slice of freshly-baked Victoria sponge and a cup of tea can only keep me content for so long. And I’m not one of those people that can power through a situation regardless of their mood, either. If I’m sad, anxious, grumpy or just plain angry, it’s an all-encompassing sort of situation. I have found that over the years, the way that I’m feeling has a lot to do with how I’m treating myself. With a solid beauty routine being one of...
According to global fashion search platform Lyst, there has been a 6% increase in searches for cardigans in London week on week, which is no surprise considering many of us are spending a lot more time in our homes and in need of a fashion-based comfort blanket. Out of all our knitwear options, cardigans arguably have the greatest nostalgic associations, and while they might remind us of our school days, 2020’s high-street iterations are anything but childish. The ideal throw-on layer for the changeable British summer, I’ve been wearing mine when sat at my desk and in need of warming or an extra layer, or when the temperature drops in the evening. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined ...
As Who What Wear’s shopping editor, it’s fair to say I have an embarrassingly in-depth knowledge of the current collections of both high street and designer brands—yup, I can’t remember anything from my degree, but I can tell you where to find the perfect white tee (it’s Arket, if you’re wondering). Useful for a pub quiz? Not so much. Helpful for my job? Absolutely! With this in mind, it’s not often that I see something that genuinely stops me in my tracks, and even more unusual for it to be an item from the high street. But this season something came along that blew everything else out the water. The piece in question? A jacket from John Lewis & Partners. For summer 2020 this Great British high street institution&...
I always love the idea of a flamboyant sun hat for a holiday, except, in reality, it involves either having to pack it into a suitcase and ruin its shape forever or keep it in pristine condition by wearing it to Gatwick airport at 4 a.m. Neither is ideal. This year, we’re all dressing like we’re going on holiday in the park, so wearing an OTT sun hat is much more appealing when you don’t have the packing problem to contend with. Thanks to Jacquemus, over the past few years there has been a trend for XL straw boaters, and you’ll find plenty of dramatic sun hats that are so large they double as an umbrella. Ribbons are an added detail that gives a Riviera feel to any straw hat. This summer we’re also seeing the revival of bucket hats you would have wo...
At Who What Wear, we know just how much you, our readers, love to hear about the latest and greatest trends, easy styling solutions and the best of the best on the high street. That’s why we’ve partnered with Gap, one of our forever go-to destinations for effortless style, to bring you The Fashion Forecast—a new series dedicated to solving your everyday sartorial needs and wants, as well as getting a grip on emerging trends with the help of some of the coolest influencers around. This week, we hear from Zeena Shah on how best to bring colour into your summer wardrobe. I have always been drawn to colour in all areas of my life, and I get so excited when I can share my love for it. I’m a textile designer by training so, for me, colour has always played a huge part in my work and seeped into ...