President Barack Obama and Michelle Obama’s media company Higher Ground is ending its exclusive podcast deal with Spotify, Bloomberg reports and Pitchfork has learned. The Obamas are reportedly shopping around for a different podcasting partner to replace Spotify when the agreement ends in October 2022. Spotify declined to make a new offer to the Obamas as they reportedly pursue deals with companies including Amazon and iHeartMedia. The multi-year deal was originally signed back in 2019.
The Obamas’ podcasts for Spotify included Renegades: Born in the USA, a series of conversations between President Barack Obama and Bruce Springsteen, and The Michelle Obama Podcast, a series of deep conversations between the former First Lady and loved ones.
Revisit Pitchfork’s feature “The Presidential Suite: A Look Back at Obama’s Musical Milestones.”
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