Following a successful debut collection released back in 2020 which quickly sold out, gaming company Razer and Japanese streetwear label BAPE join forces once again for Razer‘s largest collaborative collection ever. Similar to the first collection, the assemblage will include exclusive apparel as well as gaming peripherals.
“Riding on the success of our first partnership, we knew we had a high benchmark to meet, so we prioritized going above and beyond for our community with this new collection,” says Addie Tan, Associate Director of Business Development at Razer. “This time we are really giving our fans more designs, more colorways, and more innovation. This summer, expect to turn some heads in the limited edition A Gaming Ape collection which truly straddles the two worlds of gaming and fashion.”
Highlighting the wearable offerings are M2 BAPE STA sneakers featuring BAPE’s shark design on the soles and Razer’s triple-headed snake logo prints. Uppers are found in a black base with BAPE prints, and glow-in-the-dark Razer-green accents are spread across the silhouette.
Apparel options are highlighted by shark full zip hoodies incorporating BAPE’s WGM (World GoneMad) motif, basketball sweat shorts, snapback caps, and a series of tees featuring Gaming Ape heads wearing Razer’s Kraken headsets,
Rounding out the collection are limited-edition peripherals, including a 15.6” waterproof sleeve for laptops with a built-in mouse mat, 3M™ cast vinyl Razer skins, a co-branded Razer BlackWidow V3 keyboard, and IsKur X gaming chairs in “Black” and “Quartz”
“Gaming has become a global cultural phenomenon and many global artists and celebrities are embracing it. We expect this trend to continue and to have a major impact on the fashion industry moving forward,” says Akihiro Fukui, General Manager of Brand Business at A Bathing Ape. “Through our collaboration with Razer, the leading lifestyle brand for gamers, a strong synergy is forged that combines and capitalizes on the strengths of both companies. With A Gaming Ape, we believe that we have created a legacy to stay.”
The Razer x BAPE collection will be available on July 22 at 10 p.m. ET on the Razer website, RazerStore London, and select stores worldwide.
Elsewhere, Off-White™ taps CircoLoco for an after-hours capsule.
Tagged: gaming