Rising California MC Baby Keem has teamed with Houston’s finest Travis Scott for the new single “durag activity”.
The song is a major step forward for Keem, as it marks the first major collaboration from the young rapper. While he’s worked on projects like his cousin Kendrick Lamar’s Black Panther: The Album and Beyoncé’s The Lion King: The Gift, “durag activity” is his first official joint track. After being teased last week, the cut has now dropped alongside an accompanying music video.
Over a clicking, slinking beat Baby Keem and Scott drop braggadocios bars about the money, influence, and women in their lives — in other words, their “durag activity.” “I’m big rich/ Go run that comma, tell your mama,” raps Keem. “You know I’m crazy like my mama/ You know I get it from my mama.”
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As the track happens to arrive just as Scott turns 29, it’s fitting that he mentions the ride he got for his last birthday on his verse: “I send them boys by surprise, they gon’ collect it/ Ain’t seen your ass in ’bout two weeks, but how you doin’?/ But this Bugatti cost me three, I ten-to-two it.”
The Eliel Ford-directed visuals find the two rappers running into some mafia-level “durag activity.” Check it out below.
“durag activity” is the latest single off Baby Keem’s forthcoming debut album. It follows previous cuts “hooligan”, “sons & critics freestyle”, and “no sense”. Rumored to be entitled The Melodic Blue, the LP is expected to be released via Lamar and Dave Free’s pgLang.