BMW has unveiled the one-of-a-kind 2025 BMW M5 “Pebble Beach Concours d’Elegance #1/1,” set to be auctioned by Gooding & Company on August 16 during Pebble Beach Automotive Week. This exclusive model, the first 2025 M5 to be delivered in North America, boasts unique features and finishes.
The 2025 M5 Pebble Beach edition is a product of collaboration between BMW M, BMW Individual and the Pebble Beach Concours d’Elegance. It is distinguished by a BMW Individual Frozen Orange metallic paint, inspired by the vibrant hues of a Pebble Beach sunset. This color, scheduled to be discontinued before M5 production, was specially applied weeks in advance, adding to its exclusivity.
Complementing the striking paint are hand-painted orange accents on the 20-inch front and 21-inch rear M Dual-Spoke Bicolor wheels, Style 951M, which are equipped with performance tires and M Carbon Ceramic brakes with Matte Gold calipers. As for the interior, it features M Multi-Function seats in Kyalami Orange and Silverstone Extended Merino leather, a combination unique to this model. The Pebble Beach Concours d’Elegance logo is emblazoned on the headrests and the dashboard trim includes the event logo and the “#1/1” inscription.
The vehicle includes the Driving Assistance Professional Package, Executive Package, Carbon Package and M Drive Professional, enhancing both performance and luxury. The M Driver’s Package boosts the top speed to 190 mph and includes a high-performance driving class.
Interested parties can view the auction listing and register to bid at Gooding & Company’s website. The car will be displayed from August 14 at Pebble Beach Parc du Concours, with all proceeds from the sale to benefit the Pebble Beach Company Foundation, which supports literacy and education programs for disadvantaged youth in Monterey County. Delivery to the winning bidder is expected to take place in October 2024.
