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This Is It: Meet *the* 20 Luxury Perfumes That Deserve a Forever-Spot On Your Vanity

This Is It: Meet *the* 20 Luxury Perfumes That Deserve a Forever-Spot On Your Vanity

All Who What Wear beauty editors can agree there’s one question that tends to arise from interested people once we’ve revealed our unique career to them, “what inspired you to want to write about beauty?” Yes, all of our answers would differ at one point or another, but our shared interest in discovering sharing products we love is something that drives all of us to test, review, and enthuse about our findings on the internet. We’ve landed in a career that allows us to tap into those obsessions. The end result? Constant conversations in our group chats about the stand out product picks that are few and far between.

Its literally our job to be picky about products, but that doesn’t mean there aren’t some we can’t get enough of. In fact, there’s plenty! Luxury fragrances are a prime example of a subject that comes up often; and leaves each of us with a list of scents to try for the first time or start wearing all over again. Since I can’t leak our super secret conversations, I’ve chosen the second best option and pulled together an edit of the ones that keep popping up from brands like Byredo, Parfums de Marly, Tom Ford.

Content creator Emma Leger in a tan dress with rosette details

Byredo

If you’re an avid social media user like every single member of Who What Wear’s stateside beauty team, there’s a high chance you’ve come across a viral fragrance by this modern European luxury brand. Founded in Stockholm by Ben Gorham in 2006, the brand takes a cutting-edge approach to creating timeless scents that will be in our fragrance collections for years to come.

More Favorites by Byredo:

Content creator Emmanuelle Koffi in a white linen set

Guerlain

For nearly two centuries, Guerlain has been a House of High Perfumery and High Cosmetics has redefined the meaning of luxury. The brand’s collection of timeless, yet contemporary scents offer innovative olfactory creations with a signature style anyone with a love for luxury can appreciate for men, women, the home and beyond.

More Favorites by Guerlain:

Content creator Mishti Rahman in a green dress and chiffon dupatta

Perfumehead

Founded in Los Angeles by Daniel Patrick Giles, Perfumehead is a luxury brand the specializes in the production of handcrafted extrait parfum featuring the world’s finest essential oils, natural extracts, and safe synthetics for a next level olfactory experience. The brand’s audacious visual style and a distinctive use of typography are as memorable as the scents they decorate.

More Favorites by Perfumehead:

Content creator Sasha Mei in a minimalistic white dress

Parfums de Marly

More Favorites by Parfums de Marly:

Content creator Mobina Peiman in black slip dress

Tom Ford

More Favorites by Tom Ford:

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