Ahead of the 2024 GRAMMYs, women from across the recording industry gathered at GRAMMY House in Los Angeles’ Arts District on Feb. 1 to celebrate their achievements and to remind the music world that there’s still much work to be done.
A Celebration Of Women In The Mix brought together musicians, agents, producers, engineers, managers, and more for three hours of food, drinks, speeches, and general revelry.
Hosted by People Magazine Editor-At-Large Janine Rubenstein, the event featured a keynote speech by Friends At Work CEO Ty Stiklorius— best known for her years managing John Legend, among others — as well as performances by Sephora Sounds’ artists Beth Million and Rawan Chaya, as well as current Best R&B Album nominee Emily King.
“We wanted to make sure,” said Tammy Hurt, the Chair of the Board for the Recording Academy, while detailing the creation of Women In The Mix in 2019, “that we were driving representation and providing opportunities for all women in music from studio professionals to artists and beyond.”
The team set a goal, Hurt said, of recruiting 2,500 new women members to the voting body of the Academy by 2025.
As an event Presenting Sponsor, Sephora had makeup artists set up next to the stage, giving guests touch-ups. The company’s SVP of Personalization, Anna E. Banks, addressed the crowd as well, explaining the brand’s commitment to creating “the world’s most inclusive beauty community.” Sephora, Banks said, supports individuals’ creativity and ingenuity — whether it’s through the products they choose to sell or the looks they feature in their campaigns. The brand is launching a new program, Sephora Sounds, which will work to “continue to push for more diversity and representation” across the industry, “breaking down barriers and ushering in marginalized voices.”
Keynote speaker Ty Stikloriusbrought much of the room to tears with tales of sleazy record execs, thwarted dreams, and how she took the road less traveled to decades of success in the music industry. Donning a stunning maroon suit, Stiklorius detailed how she became not only John Legend’s manager, but also his film and TV producing partner, his business partner in several companies, and the co-founder of several social impact groups working to reduce incarceration and level the playing field in terms of universal opportunity.
“It’s literally impossible to be a woman,” Stiklorious said, quoting America Ferrera’s powerful speech from the Barbie movie. She expressed frustration at the fact that women are always expected to be extraordinary — whether it’s as a wife, a mother, or in the workplace — and dismissed antiquated notions that women can’t be leaders in the music industry while having a family. To wit, Stiklorious created her company, Friends At Work, to give more women and more marginalized people a place to thrive in the industry, to be appreciated, recognized, and paid appropriately.
After all, Stiklorious reminded the room, women still have a long, long way to go to achieve any sort of parity in the music industry. While women dominate the major categories at this year’s GRAMMY Awards, a recent study by the USC Annenberg Inclusion Initiative found that, while women make up more than half the population and the market for music, they only take up about 35 percent of the Billboard Hot 100. Only 6.5 percent of music producers are women, and less than 20 percent of the songwriters of last year’s top songs were women. In fact, Stiklorious said, “nearly a quarter of the most popular songs of the last 12 years were penned by just 12 men.”
“Think about how those 12 men are shaping audience perfections and beliefs about romantic relationships, wealth, health, and any number of topics,” Stiklorious said, before referencing a story she recently wrote for the L.A. Times in which she makes the case that, if the top women performers added just two women songwriters to some of their sessions and some of their songs, we’d reach gender parity in the songwriter space in just four years.
“It’s not that big of an ask, actually,” she said. “With the growing power of female performers, those who routinely top the charts can change the lives of women songwriters and our culture, because the status quo isn’t good for anyone, regardless of their gender identity, we all lose out on untapped and underappreciated talent.”
The end of Stiklorious’ speech was met with a rousing standing ovation.
After performances from Beth Million and Rawan Chaya, People Executive Editor Melody Chiu took the stage for the event’s panel, which featured recording engineer Marcella Araica, GRAMMY winning country artist Carly Pearce, and GRAMMY nominee Jordin Sparks. They talked about role models, the barriers they’ve faced in the industry, becoming mothers, and how they learned that “no” is actually a complete sentence.
Singer/songwriter Emily King won the room over with tracks like “Medal” and “This Year.” After King’s set, Ruby Marchand, the Recording Industry’s Chief Awards and Industry Officer, wrapped up the event by thanking members of the Recording Academy staff and board in the audience for their hard work on the event and in driving new membership.
Diving into her thoughts on the concept of trust, Marchand said women in the music industry “have to learn to trust each other, because we’re here to help and guide and support, and sometimes even help somebody through some critical thinking and get back on track.”
Women in the industry also have to learn to trust themselves, Marchand said. If women can all learn to be fearless and to trust in themselves, their decisions, and their strength, the sky’s the limit.