When I was younger, I used to spend hours watching loads of makeup tutorials on how to do the most incredible eye looks. I was obsessed with shimmery eyeshadows and winged eyeliner, yet when I tried to recreate these looks on myself, they never quite turned out the same. As I got older (and more skilled in the makeup department), I came to realise that this was all down to my eye shape.
You see, just like when it comes to clothing, makeup should not have a one-size-fits-all approach. Instead, it’s important to tailor your makeup to suit your particular face shape, eye shape and so on. As it turns out, there are lots of different eye shapes out there, and makeup artists have a range of tips and tricks to make your eyeshadow and eyeliner work for you.
In order to find out what these tips and tricks are, including how to actually figure out your eye shape, I spoke to Aimee Connolly, makeup artist and founder of Sculpted by Aimee. Keep on scrolling for everything you need to know…
