Mercedes-Benz has launched a new campaign titled “Unheard Of,” highlighting the ongoing partnership between the German automaker and Dolby Atmos.
Taking it back to where it all started “with the kick of a tape and click of a beat,” the campaign film rewinds back in time to the age of the cassette and fasts forward through time to the current era of immersive sound systems in all-electric vehicles. Highlighted are the optional Burmester® surround sound systems of Mercedes-Benz’s new EQE SUV, featuring 31 speakers which bring out Dolby Atmos’ full potential.
The experience is also available in the E-Class, S-Class, S-Class Maybach, EQS, EQS SUV, EQE, GLE, GLA, GLB, CLA, and SL. Mercedes-Benz vehicles are the first-ever non-Apple devices to natively feature Spatial Audio with Dolby Atmos® from Apple Music.
“Getting to shoot for Mercedes’ & Dolby is a literal dream come true,” writes Klincewicz. “I cannot thank the teams & people who made it possible, and to everyone who’s ever given me an opportunity & support to get to be able to create art work for a living.”
Take a look at the full campaign video below. More details can be found here and more related videos are listed on the Mercedes-Benz YouTube channel.
In other news, here are 5 things you might not know about the Mercedes-Benz G-Wagon.
