Photo editing app Lensa has seen an influx of accounts lately. Whether you have the app or not, it’s likely you’ve seen its services through a number of people across social media who’ve transformed into superheroes, astronauts and an infinite repository of characters.
The app is simple to use. Just download, tap the big yellow button, select 10 to 20 selfies and voilà — the app will generate 50 iterations of you in pristine 4K resolution. Of course, there is a price tag at $3.50 USD for certain packs or $30 USD annually, but results are far from gimmicky.
Under the company’s privacy policy, however, Prisma AI (Lensa’s parent company) can store users’ “Face Data” to help train the AI‘s neural network, despite claiming the images are deleted. The technology essentially utilizes Apple’s TrueDepth API, which tracks facial movements.
But there have been many reports by users stating that Lensa posed predatory practices by not paying the artists involved in creating these images, along with a lack of representation in some of the results.
Is the app ultimately beneficial or damaging? Like the field of artificial intelligence, there is much to learn.
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wazup.