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The Entire Who What Wear Team Loves This Secret Zara-Owned Brand

The Entire Who What Wear Team Loves This Secret Zara-Owned Brand

Uterqüe is hardly a new label. Inditex, which owns Zara, created the sister brand and launched it back in 2008. It’s a firm UK fashion-editor favourite (even though it remains a relatively “insider” brand). Like Zara, Uterqüe creates trend-led pieces that look like they belong in a street style gallery.

The label was initially focused on accessories, and while this is one of our favourite destinations for beautiful shoes and Instagram-worthy earrings, it’s so much more than that. The leather products are always beautifully designed and cut—they’re the sort of pieces you’ll keep forever. Jackets are also another big win from this brand, with blazers and cropped versions in chic colours that are ideal for work. 

The most recent collection is particularly strong. We recommend the lacy white dresses, the pearl detail earrings and the array of chic sunglasses, but also make sure you keep an eye out for the flat sandals and leather heels. Keep scrolling to shop our favourite pieces from Uterqüe.

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