There are a few places in this world where I’m in complete and utter bliss, and one of those is the perfume department at Liberty. Perhaps it is because I live outside of London without regular trips to the iconic department store, but I know that fellow beauty lovers will agree with me when I say that it’s one of the best places to shop and discover beauty, particularly perfume brands.
Tucked away from the bustling Oxford Circus, the Liberty store (which is a Grade II–listed Tudor building built from old ships) is a tranquil haven from the throngs of crowds outside. It’s quieter than other department stores, and it has curated a brilliant edit of fragrances in its beauty hall. From the little-known niche fragrances to the perfumes worn by celebrities, it really is a fragrance lover’s paradise. Some of my favourites brands that Liberty stocks include Byredo, Diptyque and Frédéric Malle, but you’ll also find under-the-radar fragrance brands that are exclusive to Liberty too.
Tagged: fragrance