Uterqüe was a radical proposition when it launched back in 2008. Inditex, which owns Zara, created the sister brand and launched it as a more premium option in the retail family, with quirkier designs and luxe fabrics. It was, in many ways, ahead of its time. Before other high street stores elevated their offering with spin-off lines full of more directional and expensive pieces, Uterqüe provided a unique proposition that still required an investment but sat comfortably below designer price-tags. It became a personal favourite of mine for both clothing and footwear: I still wear multiple pairs of shoes, a red leather jacket, a cream ’70s-inspired jumpsuit and a pair of navy trousers to this date. These items have latest better than many of my other affordable purchases as quality was such an important part of the brand’s DNA.
This Zara-Owned Brand Has Gone—Here’s Where We’re Shopping Instead
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