When it comes to testing beauty products I am decidedly democratic in my approach—favouring neither price point or packaging in my quest to find what really works. However, while there is a certain thrill to be found in discovering a cheap concealer that’s just as effective as a more expensive counterpart or trialling a brilliant cleanser that belies its basic packaging, I’d be lying if I said that there aren’t certain brands that simply set my heart aflutter. Case in point: Chanel.
Yes, in the same way that a classic Chanel bag will always remain iconic, there’s something deeply covetable about a pillarbox-red Chanel lipstick or an eyeshadow compact embossed with those iconic interlocking C’s. Chanel makeup artist Zoë Taylor, whose impressive celebrity client list includes the likes of Bella Hadid, Lily James and Rihanna, agrees.
“Chanel makeup is so iconic and has stood the test of time because the products are transformational in the most chic way,” Taylor explains. “The development of each product is done with such love and care in a truly artistic way, and it has to be said that everyone is seduced by that chic black and white packaging…including me!”